CUSTOMER SERVICEcustomer benefitsThe benefits of customer service to the customers is that they can take their time reading all the information throughout their purchasing process and what happens so that they can understand and know exactly what the process means and requires.
On Pandora website they also have contact information like the FREEphone, an email and address so that if customers have any queries they can be able to ask without feeling embarrassed of asking those type of questions. On the website there is a FAQS page that allows customers to read through everything the most frequently asked questions and see some answers if it answers an of their questions before they send anything. CUSTOMER BENEFITS:customer drawbacks:The customers are fully dependant on the site therefore must be fully functional and not having any problems otherwise customers might find troubles accessing some of the information.
Usually for any late deliveries Pandora just apologises. |
positives to the business:Pandora might build a better relationship wit their customers becasue they allow them to communicate with the business about their problems.
This can improve the image and reputation of the business because customers know that when it comes to Pandora their voice is heard. negatives to the business:The business opens up a platform for customers to write their reviews however they cannot control or filter what customers write and neither can they control whose reading them this might affect the reputation of the business of they get any bad reviews.
Pandora might also need to invest in hiring people that read some of these complains and queries raised so that they can reply on time. Pandora might need to check on some common issues to aid their market research and in most cases some of these market researches can cost the business a lot of money because they have to obtain information somehow. |